Love Smooth Shampoo 250ml

Smoothing shampoo for frizzy hair that delivers long-lasting anti-frizz action and shine. This professional formula tames fine, medium, thick, or coarse hair, making it more manageable for sleek, smooth styling. With certified regenerative apple pulp extract, it is rich in carbohydrates that lock in moisture and smooth hair, and antioxidants that protect and keep it healthy while helping reduce frizz. Enjoy more disciplined, glossy hair with every wash. Extend the frizz-free effect for up to 72 hours* by using the complete 3-step haircare routine.

BENEFITS -
Anti frizz
Smoothing
Shine
Delivers long-lasting frizz control;
Enhances shine;
Makes hair manageable;
Helps to achieve smooth styling;

EFFICACY TEST
Up to 3,9 times smoother hair after one use*
Up to 72 hours of long-lasting anti-frizz effect*
Up to 2,5 times shinier hair after one use**
Up to 10 times more hydrated hair***

*Instrumental tests on hair locks treated with LOVE
SMOOTHING / shampoo, conditioner and lightweight
milk. Smoothness measured as reduction in surface area
vs. untreated hair.
**Instrumental test on hair locks treated with LOVE
SMOOTHING / shampoo, conditioner and lightweight
milk, gloss measurement vs. untreated hair.
***Instrumental test on hair locks treated with LOVE
SMOOTHING / shampoo, mask and serum vs. untreated hair.

HOW TO USE -
1. Apply to wet hair, massage and rinse thoroughly./li>
2. Repeat application if needed.
3. After shampooing, follow with a conditioner or mask specifically formulated for frizzy hair to smooth and control flyaways. Try LOVE SMOOTHING Conditioner or LOVE SMOOTHING Mask to help tame frizz, boost softness, and enhance shine for sleek, manageable hair.